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Unless you know exactly what you are looking for, finding the best Black Friday deals or the best Cyber Monday deals fitness deals to fit your running goals can be somewhat of a challenge. To help you out, we gathered up some of the best Black Friday and Cyber Monday deals for runners in 2024, including fitness equipment like treadmills and ellipticals, shoes, apparel, gear and nutrition to help fuel you through till your spring marathon.
For even more savings, check out these Black Friday treadmill deals and Black Friday elliptical deals, Black Friday mattress deals, Black Friday massage gun deals, Black Friday fitness deals and Cyber Monday fitness deals.
If you missed out on Black Friday deals, we’ve rounded up the best deals for Cyber Monday so your holiday shopping (whether for you or a fellow runner) will be a breeze and save you a ton.
Need more gift-giving inspiration? Check out our favorite gifts for runners.
Our Picks for the Best Cyber Monday Deals for Runners in 2024:
Fitness Equipment Cyber Monday Deals
- ProForm: Take up to $500 off top cardio equipment models
- Echelon Fitness: Get up to $1,625 off popular products
- Sole Fitness: Save $100 or more on treadmils, plus get an extra $50 off with code BFCMFrenzy
- NordicTrack: Get up to $300 off top cardio models
- WalkingPad: Get up to $300 off
- Tonal: $500 off, plus use code SISP423BFQ for an extra $200 off
- Bowflex: Up to $600 off
- Horizon: Save up to 70% on select items
- Xterra: Get up to $1,100 off select fitness items
- Future: Get 50% off your first month
- Sweat App: New members get 50% off monthly subscription for the lifetime of their memberships from 11/6–12/5
- Joggo: Up to 80% off Joggo Running Plans
Shoes, Apparel and Gear Cyber Monday Deals
- Nike: Save up to 60% | Right now get an extra 25% off select styles with code CYBER
- Adidas: Up to 70% off
- Allbirds: Get up to 40% off select items
- NoBull: Get $50 off $199 or more with code HOLIDAY23, plus save 50% on sale items
- Xero: Get up to 70% off fitness and running shoes
- Skechers: Get up to 30% off sitewide with code CYBER
- Lululemon: Save up to 35% on apparel and shoes
- Kuru: 10% off select styles and 30% off sale
- Salomon: Get 25% or more off your favorites
- Girlfriend Collective: Save up to 60% off sitewide
- Alo Yoga: 30% off sitewide and up to 70% off sale
- Whoop: Get a 12-month membership for $199 (regularly $239), a 24-month membership for $349 (regularly $399) and more
- Swiftwick: Save 25% sitewide
- Ibex: Get 15% off sitewide with code BUNDLEUP plus free shipping on orders over $99
Supplements Cyber Monday Deals
- LiquidIV: 30% off early access for members with the code CYBER30
- Vital Proteins: Save up to 35% sitewide
- DripDrop: Buy any 32-pack get one 50% off with code BFBOGO
- Gainful: New Customers: 30% off total order; Existing Customers: Move up your order and get a free Mango Hydration Product (20% value)
- Transparent Labs: 25% off sitewide, plus Starter Kit on orders $100+ (Shaker + 3 Stick Packs), Starter Kit + Free Hat & T-shirt on orders $150+
Fitness Equipment Cyber Monday Deals for Runners
ProForm: Take up to $500 off top cardio equipment models
ProForm is a go-to for cardio equipment—though the brand is particularly sought after when it comes to treadmills. This Black Friday and Cyber Monday, you can take up to $200 off of some of its top models including the ProForm Pro 2000 Incline Treadmill, ProForm Pro HIIT H14 Elliptical Machine & Stepper and ProForm Pro C10U Upright Fitness Bike. Plus, you will get a $99 value gift with purchase.
Echelon: Get up to $1,625 off popular products
Though known mainly for stationary bikes, Echelon has fully expanded to include an array of cardio machines like ellipticals, rowers, treadmills, workout mirrors and strength machines. Catch the deals of 15% off memberships and apparel and gear, and take advantage of getting the Reflect 40” for $1,299 with any other purchase of equipment. Some of the best deals to snag are the Stride 5s treadmill and Connect EX-5 Bike for $980 off each.
Sole Fitness: Save $100 or more, plus get an extra $50 off with code BFCMFrenzy
Sole Fitness makes a range of fitness equipment including treadmills, rowers, ellipticals, strength machines and exercise bikes. This year, you can save $100 or more on popular Sole models, plus take an extra $50 for Cyber Monday with code BFCMFrenzy.
NordicTrack: Get up to $300 off top cardio models
NordicTrack is one of the most sought after providers of cardio equipment in America thanks to quality builds and high end features. The brand currently has sales on some of its most popular machines, the NordicTrack Commercial 2450 Incline Treadmill, NordicTrack S22i Studio Cycle Stationary Bike, NordicTrack Commercial 9.9 Elliptical and NordicTrack RW900 Rower. The best deal currently is the 2450 treadmill which is going for $300 off the original price.
WalkingPad: Get up to $300 off
If you have seen a TikTok ad for walking treadmills, there’s a good chance it was a WalkingPad. These under-desk treadmills are space saving and easy to use—and some models even fold completely in half. For Cyber Monday, get up to $350 off select models.
Tonal: Get $500 off your purchase of a Tonal Home Gym, and an Extra $200 off with code SISP423BFQ
Tonal provides guided, adaptive workouts that will adjust to your strength and fitness level. It also offers form guidance to make sure you are performing the exercises correctly, and dynamic weight modes that automatically adjust to your current strength mid-workout. Right now, you can get $500 off of your purchase as well as an extra $200 off with use of the code SISP423BFQ.
BowFlex: Get up to $600 off select items, and free shipping with every order
Though Bowflex started with the original Bowflex machine, it has now expanded to include home gym machines, treadmills, bikes, ellipticals and free weights. For the brand’s 2024 Cyber Monday sale, it's offering up to $600 off some of its most popular fitness equipment. The biggest Black Friday and Cyber Monday sales are on the BowFlex Max Total 16, BowFlex SelectTech 1090 Dumbbells, BowFlex Xtreme 2 SE, and BowFlex Revolution.
Horizon: Save up to 70% on select items
Another premiere cardio brand, Horizon is offering up to 55% off of some of its top performing bikes, ellipticals and treadmills. We recommend snagging the 7.4 AT Studio tread for $900 off, or the 7.0 IC Indoor Cycle for half off at $649. Use Code CYBER100 to get access to these Cyber Monday deals now.
Xterra: Get up to $1,100 off select fitness items
Xterra offers some of the widest range of options when it comes to cardio equipment with treadmills, ellipticals, stair steppers, rowers, bikes and more in multiple pricing and build options for every budget. The brand is currently running a Cyber Monday sale in which you can save up to $1,100 on your purchase—while supplies last. Some of the best deals are on the FS2.5 Elliptical and AIR650 Airbike Pro which are both 69% off their original price.
Future: Get your first month for just 50% off
Future is a personal training app that comes with custom made training plans and audio coaching. You can pair it with most common fitness wearables to get the most out of it, and give you insights into detailed biometrics, with a direct line to chat with coaches. Right now you can get your first month for 50% off.
Sweat App: Sweat is offering new members 50% off a monthly subscription for the lifetime of their memberships from 11/6–12/5
The Sweat App is a workout app designed by women, for women. It was started by founder Kayla Itsines, and has grown to include many trainers as well as various workout programs to help you find the one that is best for your workout style, fitness level and preferences. Sign up now for 50% off of your monthly subscription until December 5.
Joggo: Up to 80% off running plans
The Joggo running app was founded in 2021 by Ironman athlete Chris Zibutis. The app is for everyone from beginners to elite runners and everyone in between. It will create a personalized running plan for you depending on your fitness level and goals. And, we like that Joggo helps guide your nutrition choices, too. Right now, you can save up to 80% on running plans during Joggo’s Cyber Monday sale.
Shoes, Apparel and Gear Cyber Monday Deals for Runners
Nike: Save up to 60% | Right now get an extra 25% off select styles with code CYBER
During Nike’s Cyber Monday sales, you can save up to 60% on your favorite styles. And, right now you can take an extra 25% off select styles with code CYBER. Nike’s deals have been changing frequently, so be sure to buy your favorites when you see them on sale, and keep checking in for more deals.
Adidas: Get up to 70% off select items
For Black Friday and Cyber Monday, Adidas is offering up to 70% off select items, with limited time deals sprinkled in. Be sure to check back often to save on your faves.
Allbirds: 30% off sitewide with code GET30
Allbirds is known for its sustainable materials and sleek styles for both running and casual shoes. This Cyber Monday, you can get 30% off sitewide with code GET30.
NoBull: Get $50 off $199 or more, plus save 50% on sale items
This Cyber Monday, NoBull is offering $50 off purchases of $199 or more and 50% off sale. Plus, the gym wear brand has released a Holiday Collection of both apparel and footwear this year. Since these items are exclusive, they do tend to sell out, so be sure to shop sooner rather than later.
Check out our NoBull Trainer review.
Xero: Get up to 70% off fitness and running shoes
Xero is known for its minimalist barefoot shoes. Zero drop, low-cushion and foot-shaped, these are great for those that want a more natural feel. The brand has sandals, running shoes, fitness shoes and hiking boots, and starting November 7, you can get select models for up to 70% off. We love the Mesa Trail II (up to 70% off), Forza Trainer (up to 50% off) and the Genesis Barefoot sandal (up to 70% off), but be sure to check out the website for more great deals.
Skechers: Get up to 30% off sitewide
Sketchers has expanded from just making everyday sneakers. Skechers now makes models for just about every sport, boots, casual shoes—you name it. No matter what style you are interested in buying, the brand is offering up to 30% off sitewide for Cyber Monday.
Lululemon: Save up to 35% on apparel and up to 50% on shoes
This Cyber Monday, Lululemon is offering big discounts on customer favorites like the Align Legging for a discounted price and 50% off the Blissfeel 2 running shoe.
Kuru: 10% off select styles and 30% off sale
Kuru is an orthopedic shoe brand that melds style, support and comfort for both fitness and everyday shoes. This year’s Cyber Monday sale from the brand will get you 10% off select shoes, plus 30% off sale styles.
Salomon: Save 25% or more on your favorite items
Trail running brand Salomon is known for its running shoes, gear and apparel designed to withstand the most brutal conditions. The brand is currently offering 25% or more savings on your favorite items for Cyber Monday. Some of our favorites are the Stance 3L Long Jacket for 50% off, Trailblazer 30 Pack for 35% off and Outsnap Climasalomon Waterproof Hiking Boots for 50% off.
Girlfriend Collective: Save up to 60% sitewide
Size inclusive, sustainable workout brand Girlfriend Collective is a favorite not only because of the feel-good causes the brand supports, but because it also makes cute, high-quality workout clothes. We love the workout dress, and matching sets (both for lounging and workout out). But what we love most is that during the brand’s Cyber Monday sale, you can take save up to 60% sitewide.
Alo Yoga: 30% off sitewide and up to 70% off sale
Celebrity and influencer favorite Alo Yoga is known for sleek designs and super soft fabrics. This Cyber Monday, you can score huge discounts: get 30% off sitewide plus up to 70% off sale items.
Whoop: Get a 12-month membership for $199 (regularly $239), a 24-month membership for $349 (regularly $399) and more
The Whoop 4.0 wearable allows you to get an in depth look at your training, health, and fitness through biometric marker tracking. It pairs with the app in your phone and allows you to track health trends on both a day to day basis and over time. The strap itself comes in a ton of different color and material options, and during Whoop’s Cyber Monday sale, you can score a 12-month membership for $199 (regularly $239), a 24-month membership for $349 (regularly $399), 40% off apparel, 30% off Luxe and WHOOP Your Way bands, 20% off all other Whoop bands and sleep accessories 25% off.
Swiftwick: Save 25% sitewide
Swiftwick socks are a favorite of runners and cyclists that like a thin, compressive fit. The brand offers running socks that are moisture-wicking, blister resistant and won’t move around in your shoe, in heights from no-show up to knee-high. For 2024 Cyber Monday you can score 25% savings sitewide.
Ibex: Get 15% off sitewide with code BUNDLEUP
Known for its merino wool apparel, Ibex has clothing and gear for everything from hiking, to traveling, to running, to everyday wear. Merino is moisture-wicking, soft to the touch, and durable, and right now you can take 15% off all apparel with code bundle up, plus free shipping on deals over $99.
Cyber Monday Deals on Supplements for Runners
LiquidIV: 30% off early access for members with the code CYBER30
Whether you are an athlete or just looking for a tasty way to stay hydrated, LiquidIV is a fan favorite. For Cyber Monday, you can get 30% off your purchase with code CYBER30. This includes all regular and sugar-free mixes as well as bundles.
Vital Proteins: Save up to 35% sitewide
Vital Proteins is most known for its Collagen Peptides, but the brand now carries everything from protein powder to gummies to bars to capsules. For Cyber Monday, you can save up to 35% sitewide.
DripDrop: Buy any 32-pack get one 50% off with code BFBOGO
Another great hydration option, DripDrop is a delicious electrolyte drink without artificial flavors, sweeteners or colors. The brand offers a ton of fruity flavors that are available in both regular and sugar-free. During Black Friday and Cyber Monday, when you buy any 32-pack get one 50% off with code BFBOGO.
Gainful: New Customers: 30% off total order; Existing Customers: Move up your order and get a free Mango Hydration Product (20% value)
Finding the right proteins and supplements can be difficult—but a personalized brand like Gainful can make it a whole lot easier. Gainful has you take an in-depth quiz on the website to help its experts determine which nutrition system will be right for you. Starting November 23, new customers can get 30% off of their entire order, and existing customers can get a free Mango Hydration product added to their order when they move it up.
Transparent Labs: Offer: 25% off sitewide, plus Starter Kit on orders $100+ (Shaker + 3 Stick Packs), Starter Kit + Free Hat & Tee on orders $150+
Made with clean ingredients and transparent nutrition labels, Transparent Labs aims to give you everything you need to perform your best, and nothing that you don’t. The brand makes proteins, pre-workout supplements, greens powders, recovery supplements and more. The products contain no artificial sweeteners, colors, fillers or preservatives. Right now, you can get 25% off sitewide, plus a starter kit (a shaker and 3 stick packs) on orders over $100, and on orders over $150 you get a starter kit, as well as a hat and T-shirt.
Related Post: Save Big With the Best Transparent Labs Coupons and Discounts
Black Friday and Cyber Monday Deals for Runners FAQs
Are shoes cheaper on Black Friday or Cyber Monday?
While not every shoe is guaranteed to be on sale on Black Friday, many of them will be. Sometimes, brands continue their Black Friday deals through Cyber Monday, and other times they offer a different deal on Cyber Monday. Check in on brand websites as well as large retailers like Amazon as deals are subject to change as the holiday approaches.
Does Amazon run Black Friday Deals?
Amazon does run Black Friday deals. This year, Amazon’s Black Friday deals will start on November 17, though they may offer some discounts before then, so if you’re looking for something specific, you’ll want to keep an eye out.
Which store has the best Black Friday deals?
Generally larger retailers will have the biggest Black Friday deals, but don’t underestimate smaller brands. Often they will offer fantastic discounts that you will only be able to find once a year.
How much of a discount does Black Friday and Cyber Monday give?
Black Friday and Cyber Monday deals range quite a bit—while some items may be only 20% off, you can see deals of up to 75% off some items.
Prices are accurate and items in stock as of publish time.