17 Best Men's Skincare Brands in 2024

Men often get a raw deal when it comes to skincare, with most brands focusing their products more towards women. However, in recent years, men have really come into their own when looking for products suitable for their unique skin issues, and the lack of focus on male products has created a bit of confusion.

If you’ve ever walked into a drugstore or chemist and looked through the skincare products, chances are the products are either catered specifically for women or are unisex, with few products specifically for men.

This creates a difficult shopping experience for men, with the average man happy to just grab something and walk out without researching the product or ingredients to see whether it is suitable for their specific skin issues.

This means that men are often left without the same shopping satisfaction as women and are more likely just to use the same mediocre product, even as their skin matures and their needs change.

In an effort to get some more male-centric products out there and visible to those who need them most, some brands have decided to focus a significant portion of their products toward men.

We have come up with a list of the 17 best men’s skincare brands in 2024, so you can look through various brands specifically catered towards both men and your unique skin issues.

We would also like to acknowledge that most skincare products can be used by either gender, so if you are a woman who particularly likes these products, please feel free to use them!

1. Blu Atlas

Blu Atlas is our top pick for the best men's skincare brands of 2023. The above image features a few of their many unisex skincare products, but they are branded and aimed at men.

All of their products are created in collaboration with a panel of dermatologists, ensuring safety and effectiveness throughout the design process. These dermatologists consult on each product the brand develops, so you can have absolute confidence in what you buy.

The next point we need to mention is the sheer variety of products that Blu Atlas produces. So whether your skin is oily, dry, sensitive, or damaged, you can find a product that suits you with this brand.

Even with a variety of products, Blu Atlas never skimps on quality. Each product is made from 96-100% natural ingredients, all of which are cruelty-free and vegan. In addition, if you have any issues, there is a money-back guarantee to protect your investment.

Confused about what products to use since so many are available? Not to worry, Blu Atlas has a skincare routine quiz on their website. This quiz helps you identify your skin type, allowing you to customize your routine with recommended products for your specific skin type.

Not sure the quiz recommended the right products for you? Visit the ingredient section on their website for a comprehensive list of ingredients used in each product. If you need more information, you can also check the product listing on the website, which provides extensive details on what the product does, the ingredient list, what those ingredients do, as well as numerous verified reviews from shoppers that you can examine to your heart's content.

The brand also offers a variety of bundles to allow you discounts on purchasing in bulk, which is excellent for someone just starting their routine and needing a whole lot of new products for their skin. They also offer free shipping to the U.S. on orders over $99.

Finally, all products are made locally in New York, USA. This extensive list of good qualities undoubtedly makes Blu Atlas the top choice for this list of skincare brands.

P.S. Blu Atlas also has a handy-dandy comparative list of several of the following brands, which explains precisely why we have put it first.

2. Lumin

Although you may not know it, men's skin is structurally different from that of a woman. This is because hormones play a significant role in how your skin develops; in particular, androgens (like testosterone) create thicker skin. Because men have more testosterone, they also have thicker and rougher skin than their female counterparts.

Lumin has taken this into account and developed a whole range of products that are more effective for men's skin. While skin thickness may not seem important, it plays a vital role, as the skin is the body's largest organ.

Your skin is designed to act as a barrier, and it can't tell the difference between the lotions and creams you want it to absorb and the daily pollutants, sweat, and grime that accumulate, which you don't want to enter your body.

As a result, your skin tries super hard to keep everything out, so you need products that penetrate deeply into the skin and absorb well for maximum effect. Therefore, men need even more penetrative products since they have thicker skin.

This brand also has a full range of products, including targeted products for the face that address common issues like aging and damage, as well as products for your hair and body that help you have all-around healthier skin.

3. Every Man Jack

Another male-focused brand, Every Man Jack, has an excellent range for the environmentally conscious consumer. Unfortunately, many skincare and health products use a lot of plastic, which can be a bummer for people concerned about the planet's state.

It's even more frustrating when you try a new product that you really like, only to find that using it isn't in line with your values. Every Man Jack not only uses clean, natural formulas with natural ingredients but also uses responsibly made packaging from recycled materials.

They have topped off their environmental focus by creating outdoors-inspired scents for all their products so that you can surround yourself with the clean and fresh scent of the great outdoors during your morning routine.

Another interesting aspect of this brand is that you can create your own subscription box from their range of hair, body, skin, and beard products. This allows you to enjoy discounts on bulk purchases without having to buy products you wouldn't actually use.

4. Kiehl’s

A well-established brand, Kiehl's has an entire section of their website dedicated to their range of products specifically for men. Kiehl is the first brand on our list to cater to both male and female-centric products, but their diverse array of male-focused offerings warrants them a spot on our list.

Kiehl's products cater to physiological differences in skin, and besides accommodating thicker male skin, they also have anti-shine technology in their products to combat extra oiliness on men's faces. Men produce up to 4 times more sebum, so they need stronger face washes and lighter moisturizers than their female counterparts.

A great aspect of this company is that you can receive up to two complimentary sample formulas with each new purchase, allowing you to try new products without having to buy an entire range. So if you're interested in trying something new, simply add a sample to your checkout basket while shopping for your usual routine.

Furthermore, Kiehl's establishes a direct connection with their customers through an instant messaging service, complemented by their excellent collection of articles in the expert advice section of their website.

5. Jaxon Lane

Jaxon Lane is one of those brands where you just trust everything they come out with. Their team of dermatologists consults on every formula before launching, which means they are scientifically tested for safety and efficacy.

In addition, this brand has a plethora of awards from a variety of places. Even though they have only been around since 2019, this brand is here to stay. They bring the heat with each new product they bring out.

One of the main staples of their success is the clinically tested active ingredient list, meaning they have proven effective in scientific clinical trials. Likewise, the other ingredients they use have withstood the test of time and are well-renowned, effective natural products.

One of the things that makes this brand stand out from the rest is its journal section, a series of press reports that include celebrity endorsements and informational content.

6. Huron

Skincare, in general, tends to be a costly pursuit, especially if you want luxury products or a lengthy skincare routine. However, Huron proves it doesn’t have to be this way, with their brand specializing in affordable skincare.

Huron has a vast range of products and focuses on making large volumes so you get more bang for your buck. Especially when starting out, spending large amounts of money on skincare can seem a bit ridiculous. This is further emphasized by how much time skincare products take to make a significant difference.

Thus, Huron is a great starter brand, offering various products, bundles, and gift cards, making it the perfect gift. The brand also has quality built in from the ground up, with one of the founders having spent two decades creating skincare products for other luxury brands.

For both affordability and quality, we have to have Huron on our list.

7. Hims

Hims is a male health and wellness brand that offers various medications and skin and hair care. We will focus on their skincare products, but this brand also includes several other products for men, like hair loss treatments and treatments for specifically male issues.

It is worth noting that to get products from Hims, you must undergo a consultation process through which medical professionals can evaluate your skin and specific health problems to offer you the best possible care.

Telehealth has become more common, particularly in recent years, and Hims is an excellent example of a brand seizing on a new trend and using it for an innovative purpose. Now that people trust doctors on the internet, why not have someone uniquely qualified to have input on your skincare journey?

While this may seem like overkill for some people, we loved the idea so much that we had to include it!

8. Two Dudes

In the exact opposite fashion to our previous entry, Two Dudes is about as relaxed as you can get when it comes to skincare. This male skin health brand was conceived by university students in New Zealand, who decided that Two Dudes was the perfect way to make skincare for men more accessible.

They have created a series of products that make up a basic routine for men who want good skin care but don’t want many products to sort through. They include a face wash, a day cream, and a night cream in their range.

Male skin care is advancing, but finding the best skin care for you can still be tough. Two Dudes have simplified the process, so you don’t have to spend any time making decisions and can get back to the things you really want to do while also having the reassurance that you won’t turn into leather from exposure to the sun.

9. Oars and Alps

Oars and Alps is a brand focused on efficiency and creativity. They have designed their products to keep up with even the most active lifestyle while remaining stylish and with only the best natural ingredients.

The worst thing about going on a long hike or racing across a lake on a rowboat is that your ordinary products simply can’t withstand the heat. Either you sweat all the product off, or it washes off in the weather or environment. However, Oars and Alps is the exception.

In addition to testing their products to ensure they can hold on during even the most rigorous exercise, this brand is also looking out for your individual needs through their skin quiz on their website.

They have a wide array of products, so the skin quiz tool is a great way to determine which products you need and which you can probably go without. You can also build your own kit for reduced prices, and they display a list of ingredients so you can verify the natural goodness for yourself.

10. Jack Black

The bright and colorful packaging and the website loaded with good deals and sets all bring you into the Jack Black experience.

Jack Black offers more than skincare products, with face, shave, body, and hair products also available. To choose from this extensive list, you can complete their skin quiz to determine which products suit your specific skin issues.

The truly unique part of this brand (aside from the personality) is that they also feature both a mailing list and a waitlist. Unlike most brands, when Jack Black runs out of a product, they offer solutions by giving you a spot on the waitlist to secure your product ASAP. They also have a mailing list to inform you of all the latest deals and news.

11. CeraVe

CeraVe is another unisex brand, but it is such a well-established and well-loved brand that we simply had to include it on this list. CeraVe has been around since 2005, and in that time, it has created an empire of effective, dermatologically tested products.

Created with dermatologists in consultation, CeraVe started after clinicians noticed that many of the common skin issues patients presented were caused by the same issue- a disrupted skin barrier. An innovation in 2005 of synthetic ceramides also allowed them to use science to fix this issue.

Ceramides are essential parts of the skin; when they are in low supply, the skin becomes compromised. This leads to weaker skin, an inability to get pathogens out, and irritation or redness. Using ceramides in your daily products helps ensure you have an adequate supply for healthy skin.

When you have healthy skin, you are much less likely to get associated skin conditions, but just in case you do, CeraVe has a wide range of products to help you get your skin back into tip-top shape.

12. Bulldog Skincare

Bulldog was established in 2006 after founder Simon Duffy realized he wasn't satisfied with any of the products he was using. So he decided to fill the gap in the market himself, and Bulldog was born.

Bulldog is a brand catered explicitly towards men and male skin, and it creates products that optimize its formulas for male skin care issues. They also focus on being diverse enough for all skin types, whether you have mature, normal, sensitive, or oily skin.

In addition, Bulldog focuses on using natural products, which they combine with synthetic ingredients for efficacy. They also use vegan ingredients and are cruelty-free. And let's not forget the adorable dogs featured on their website!

13. Clinique for Men

Clinique is another well-established brand rooted in unisex or female-centric products. However, this brand has also created a spin-off specialty line for its male customers.

This range features various products for flexibility in your skincare routine, including luxurious options such as eye creams and shave gels. Clinique collaborates with dermatologists to develop its products and provides an informational section on its website to help you choose the most suitable products.

Finally, Clinique offers you the security of a well-trusted brand. If you know many people with a skincare routine, chances are there is a Clinique product involved. This helps build trust for those at the beginning of their skincare journey.

14. L’Oreal

Another well-established and trusted brand, L'Oreal, has taken over the health and beauty world. They offer a variety of products for both men and women but also feature a select line of four items specifically marketed as Men Expert products.

In particular, this product line is designed to help fight signs of aging, one of the most common skin complaints for men. In addition, having a limited range helps men easily choose a product to protect their skin. At the same time, the brand's reputation ensures that they are trustworthy and an easy-to-recommend option.

In addition to all of these great points, the brand also has a variety of other products, like make-up, hair color, and a whole feature page for deals and samples. This is great for a man who wants to look after his skin but is also interested in using other cosmetic products.

Finally, the brand is using its hard-earned influence to do amazing things, like highlighting female creators and participating in various partnerships. They also offer an ingredient library and a gift guide, so if you're buying for someone else, you have assistance in making those difficult decisions.

15. Brickell’s

Some of you have been eagerly awaiting this entry on our list of the best skincare brands for men, and it doesn't disappoint. Made locally in Maine, USA, this brand is definitely a high point on our list.

In addition to being wonderfully effective, these products are sustainably sourced and include only natural or organic ingredients. This means that you can be happy with what you are putting on your skin and know that you won't be harming the planet by getting your skin sorted!

An absolutely fantastic feature of this brand is that they offer a trial starter kit for absolutely free, so you can have a go at all their products and decide which ones are a must-have and which ones you should save up for to add to your collection.

Not only does this brand have a range of products available, but they are also customizable by both size and scent. This gives you more freedom in what you are using and is a great way to make a gift a bit more special.

16. Viking Revolution

Although this brand started by focusing on beard care, they have branched out into skincare, hair care, and other health and beauty trends, with a focus on creating great products for men. After all, beard health starts with creating healthy skin, so they certainly know what they are doing.

In addition to having a subscription email service for product offers and updates, they also offer a subscription product service, where you can make significant savings by buying your products at routine intervals. It is an excellent way to save a bit of cash and ensure you never run out of your favorite products.

This brand also focuses on constantly innovating and coming up with new products. You get the chance to try new and improved products through their just-arrived section on their website, so you better run and make sure you don’t miss these products before they become must-haves and sell out!

Skincare is essential, and if someone you know is struggling to establish a routine for their skin, having luxury items like a beard care kit alongside their daily products can encourage them actually to use the products.

17. Natural Outcome

The final entry on our list is not an exclusively male brand, but we thought it would be great to include it among the 17 best men's skincare brands in 2023. This brand has a huge selection of products, including a line called Manskin, which features products for (you guessed it) man skin.

Other lines feature Comboskin, Dryskin, Teenskin, and Oilyskin. Again, we believe this provides an excellent range of products, with some tailored for the distinct challenges of male skin, while still offering access to skincare products intended for unisex skin concerns.

In addition, if you are doing the shop as a family, it's a great way to ensure everyone can get products specifically suited for their skin issues. They are even labeled with their specific line names to ensure that no one accidentally uses another product.

This brand also has a blog to keep you informed and makes transparency about their ingredients and sourcing a priority. In addition, they use only natural oils and botanical extracts in their products, which is excellent for people with sensitive skin. Finally, they also offer a 30-day money-back guarantee for your satisfaction.